Paid Media Playbook

Welcome to The Paid Media Playbook — where marketing leaders share what’s really working.

Each episode, we go beyond paid media to explore the strategies, insights, and behind-the-scenes lessons shaping modern marketing. From brand building to measurement, comms to creative, no topic is off-limits. You’ll hear from a diverse mix of Marketing Directors, Creators, Researchers, Agency Leaders, and Founders — all pushing the edge of what’s possible in their fields. Whether you're leading a marketing team or just love smart marketing conversations, this show is your playbook for what’s next.

Discover Industry Trends

Join us weekly as we chat with experts in the industry, dive deep into the top strategies across various channels, and take a magnifying glass to the secrets of successful advertising campaigns.

Laura Szczes
July 12, 2024

Mastering Marketing with Travis Baker: Insights from a Creative Pro

Laura Szczes
June 28, 2024

The AI Revolution in Paid Media: Love It or Hate It?

Laura Szczes
June 3, 2024

Navigating the Evolving Landscape of Paid Media with Taylor Wells

Laura Szczes
July 1, 2024

The Hidden Costs of DIY: Why Hiring Experts Pays Off

Laura Szczes
April 15, 2024

From Capitol Hill to Seattle Shores: Kathy Roeder's Path to Leadership at the Port of Seattle

Laura Szczes
May 1, 2024

From Assumptions to Alignment: Strategies for Marketing Success with Evan Dunn

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