Paid Media Playbook

Welcome to The Paid Media Playbook — where marketing leaders share what’s really working.

Each episode, we go beyond paid media to explore the strategies, insights, and behind-the-scenes lessons shaping modern marketing. From brand building to measurement, comms to creative, no topic is off-limits. You’ll hear from a diverse mix of Marketing Directors, Creators, Researchers, Agency Leaders, and Founders — all pushing the edge of what’s possible in their fields. Whether you're leading a marketing team or just love smart marketing conversations, this show is your playbook for what’s next.

Discover Industry Trends

Join us weekly as we chat with experts in the industry, dive deep into the top strategies across various channels, and take a magnifying glass to the secrets of successful advertising campaigns.

April 21, 2025

Building Brands & Creative Economies with Olivia Neal Howell, Founder of TONE

March 10, 2025

Bridging the Gap: Aligning Sales, Marketing, and Growth with Brittany Mosley

Laura Szczes
January 13, 2025

Building Impactful Social Media Campaigns with RockitWorks

Laura Sczces
December 2, 2024

Building Your Personal Brand on LinkedIn with Ashley Laabs, LinkedIn Coach & Personal Brand Strategist

Laura Szczes
September 16, 2024

Exploring Digital Media Strategies with Katie Vesbach, Media Director at Green Rubino

Laura Szczes
September 30, 2024

Building Trust and Brand in Wealth Management: Insights with Erin Moyer

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