Paid Media Playbook

Welcome to The Paid Media Playbook — where marketing leaders share what’s really working.

Each episode, we go beyond paid media to explore the strategies, insights, and behind-the-scenes lessons shaping modern marketing. From brand building to measurement, comms to creative, no topic is off-limits. You’ll hear from a diverse mix of Marketing Directors, Creators, Researchers, Agency Leaders, and Founders — all pushing the edge of what’s possible in their fields. Whether you're leading a marketing team or just love smart marketing conversations, this show is your playbook for what’s next.

Discover Industry Trends

Join us weekly as we chat with experts in the industry, dive deep into the top strategies across various channels, and take a magnifying glass to the secrets of successful advertising campaigns.

May 14, 2024

Navigating the Digital Horizon: Insights from DigiMarCon Pacific Northwest

April 5, 2024

Trailblazing Through Industries: Roller Derby, Cannabis, and Beyond with Jessica Ivey

March 30, 2024

Pike Place Perspectives: Amy Wallsmith's Evolution from Marketing Strategies to Building a Lasting Legacy

Laura Szczes
February 28, 2024

Navigating the Transition: Referrals to Paid Media Advertising

Laura Szczes
February 5, 2024

Pause or Persist? Navigating Website Gripes in Marketing

Laura Szczes
January 30, 2024

Sponsorship Strategies Unveiled

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