Paid Media Playbook

Welcome to The Paid Media Playbook — where marketing leaders share what’s really working.

Each episode, we go beyond paid media to explore the strategies, insights, and behind-the-scenes lessons shaping modern marketing. From brand building to measurement, comms to creative, no topic is off-limits. You’ll hear from a diverse mix of Marketing Directors, Creators, Researchers, Agency Leaders, and Founders — all pushing the edge of what’s possible in their fields. Whether you're leading a marketing team or just love smart marketing conversations, this show is your playbook for what’s next.

Discover Industry Trends

Join us weekly as we chat with experts in the industry, dive deep into the top strategies across various channels, and take a magnifying glass to the secrets of successful advertising campaigns.

Laura Sczces
August 5, 2024

Career Insights from Ashley Coates: From Ad Agencies to Loyalti

Laura Szczes
July 18, 2024

AI and Advertising: Navigating Future Trends with Steve Fawthrop

Laura Szczes
July 12, 2024

Mastering Marketing with Travis Baker: Insights from a Creative Pro

Laura Szczes
June 28, 2024

The AI Revolution in Paid Media: Love It or Hate It?

Laura Szczes
June 3, 2024

Navigating the Evolving Landscape of Paid Media with Taylor Wells

Laura Szczes
July 1, 2024

The Hidden Costs of DIY: Why Hiring Experts Pays Off

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